糖心视频

Yesterday, we reported on scooter and bikesharing company Lime鈥檚 potential $250 million round. And today, the sharing economy is taking another big leap as 鈥檚 reportedly plans to on the streets of Europe.

If you don鈥檛 remember what Jump is or how Uber came into the bikesharing equation, here鈥檚 a little refresher. Jump is a (now global) player in the heated dockless bikesharing competition. With its red, industrial looking, dockless electric bikes, the company aimed to displace traditional stationed bike programs, like San Francisco鈥檚 . For just $2, U.S. customers can spend thirty minutes on motorized bikes, ending their rides by hopping off and locking the bike to any bike rack. The company raised a known total of $11.1 million in venture funding, including a led by Menlo Ventures in January 2018. It was acquired by Uber for $200 million in April.

The industry has been defined by huge funding rounds as players shoot for instant growth to dominate the market by spending loads of cash on bike production and incredibly cheap rides to attract new users. Among all of the dockless bikesharing industry competitors including , , , and , more than $4 billion has been directed toward companies in the space. In fact, last April, Mobike was by Chinese tech giant, for an insane $2.7 billion.

Uber, itself not a stranger to burning cash, plans to open its European bikesharing service starting in Berlin this summer as it expands its latest effort to move into delivery and other verticals beyond ridesharing. In Europe, the company will compete against Mobike, LimeBike, and Singapore鈥檚, which has raised a known total of $45 million of its own. According to , Uber is expanding its electric car ride service to Germany as well.